SelfMade services will end May 31, 2024. Details and next steps are available here
Selfmade wordmark

Allison O'Brien

Marketing Strategy and Campaigns

As a marketing leader for 25 years, I help organizations translate business strategy to marketing strategy and align outcomes to support business priorities. I specialize in creating and implementing multichannel global strategic marketing campaigns that promote products, increase brand awareness, and drive sales. I am ready to support various marketing functions including planning and strategy, content planning and authoring, promotional messaging development, and campaign project management.
Located in Massachusetts
Freelancing for +11 years
We’ll work well together if: you need experienced collaboration and seamless support for your team.
Contact
Business Image

Service Packages

Strategic Marketing Campaign Plan

Marketing Campaign Plan Gain organization, stakeholder buy in with approaches and direction for your marketing campaign.

Projects starting at $5,000.00

About

For 25 years I have been helping organizations translate business strategy to marketing strategy and align outcomes to support business priorities. I specialize in creating and implementing multichannel global strategic marketing campaigns that promote products, increase brand awareness, and drive sales. Key attributes include: • Work cross-functionally and help people identify and understand how to achieve their outcomes through marketing strategy. • Communicate and represent plans and approaches in simple yet compelling ways to gain buy-in from disparate groups.•Move projects and plans forward with creative ways to circumvent roadblocks (lack of time, budget, change of priorities) to get back to the business at hand and bring in most, if not all, of what is needed.• Help groups understand the impacts of tradeoffs and work through situations to come to commonly held goals.

• Author content such as eBooks, promotional, web, blogs, and email nurtures, providing continuity and con

© 2023 The Mom Project. All Rights Reserved
Privacy PolicyTerms of Service